Zappos’ Has Real Customer Service


Zappos takes pride in being an online retailer with real life customer service. So earlier this spring, the company launched an ad campaign that shows off its skills.

Zappos captured real calls between customers and its customer services representatives (presumably with permission). Then the calls are acted out by Zappets, Zappos’ human-like puppets. The ads are great fun, and Zappos took it a step further from the ordinary in an interactive web campaign with tweeting, blogging and a Zappet generator.

Here’s one of the ads. They’re all great fun, so make sure to check out the rest on YouTube if you have time to kill.


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