Are You Part of the Revolution?
Viral Marketing: Also known as Word of Mouth Advertising. Any strategy that encourages individuals to pass on a marketing message to others, thus creating the potential for exponential growth in the message’s exposure and influence. Just like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands, even to millions.
Here’s some food for thought. “Is social media a fad? Or is it the biggest shift since the Industrial Revolution?”
Those are the questions posed by the creator of this week’s viral film. Take a look at some rather intimidating facts and figures that suggest we’re not far from doing all our marketing in digital social spaces – not to mention spending most of our lives in them.
If you like the video, make sure to search for “Did you know?” on YouTube. Those videos are a bit older, but include a lot of interesting info. And no, it doesn’t look like the creators of the Did You Know videos had anything to do with “Social Media Revolution” despite several striking similarities.
