Ferris Bueller’s Game Day

Did you catch the stunt that launched one superbowl ad above all its competition? One ten-second clip fuelled Internet speculation to absolutely insane heights:

Was this a harbinger of things to come? Was Ferris Bueller’s Day Off 2 in the works? Was Hollywood once more stomping all over a beloved film from our younger days?

Not quite.

Turns out it was a trailer for Honda’s Super Bowl ad, a two-and-a-half minute riff on the 1980’s classic film. The stunt could have gone south for the company as folks may have been let down by the reveal, but it was done with grace and charm. Some thirteen million views suggest that people are perfectly happy to relive the fun of Ferris Bueller in small doses. Are you?

  • Anonymous

    Loved it! Well done Honda!

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