Dominos Takes the Employee Search Viral, Waverley Gardens Flash Mob Gets Hits
We’ve talked about gamification before, how groups can use games (or game mechanics) to achieve real life change. Gamified apps might help you develop a workout routine, learn more easily, or, apparently, find skilled employees. It might sound odd, but Dominos Pizza Hero is leading the charge on that last topic.
It’s a game that requires many of the skills your average pizza chef might need: kneading dough, spreading sauce, sprinkling cheese, placing toppings—all virtually, of course, but analogous to their real life counterparts. If players can achieve those goals quickly and successfully enough, they’re presented with a real application to work at Dominos.
According to Kotaku, the campaign is too new to know how successful it will be, but the idea seems sound. Now think about all the retail time management games out there, all about helping customers, making them happy and checking them out in a timely fashion. Seems like there might be some potential, there.
Now, we don’t want to leave you without a video this week, so check this out. Waverley Gardens in Melbourne surprised shoppers with a flash mob staring dancers, retailers and the center’s walking club. The video was endorsed by Timomatic, the artist whose music is featured in the video. That’s good for several thousand views right there.
