Air NZ Flies High Above Middle Earth

Anyone else have tickets for the opening of The Hobbit yet? Or is that just me?

Well, clearly it can’t be just me. After all, Air New Zealand, playing off the Hobbit excitement, has pulled in nearly 9 million views. That’s not just any 9 million views, though. It’s 9 million views for an air safety video.

The airline has always been fantastic at putting together entertaining safety videos, but this might be the best yet. There’s even a couple big cameos to spot in amongst all the hobbits, dwarves and elves.

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