Have any New Year’s resolutions?
Ah, January. The month in which most of us make a plan to lose weight (or get fit, or stop smoking, or…), get off track after about a week, and feel ashamed whenever the television reminds us that we’ve failed. Isn’t it lovely?
Some shopping centers are taking a healthier look at our New Years resolution habits. Ward Centers in Hawaii, US, is helping shoppers keep their vows to quit smoking. The American Lung Association of Hawaii recently spent a day at the shopping center, handing out free Survival Kits for those trying to quit. Shoppers who picked up a kit and completed a survey were also eligible to win prize, including $25 Ward Centers gift cards.
Westfield is also getting in on our resolutions at a number of its shopping centers. The center websites cover a number of common resolutions – saving money, spending more time with loved ones, losing weight, and more – and offer suggestions of mall retailers that can help shoppers meet their goals. Some of them may be a bit of a stretch (how many of us have resolved to update our wardrobes this year, I wonder), but the idea works pretty well.