Westfield New Zealand Makes Gestures of Love
When you know it’s true love, you feel like shouting it from the rooftops, or hiring a band to play your love to the stars, or emblazoning it across a billboard.
Clearly a fan of big gestures, Westfield New Zealand plans to make that last one a reality for a few lucky lovers. Right now, Westfield centers are collecting messages of love from lovestruck shoppers, both online and in-center. And for Valentine’s Day, one winner will be chosen from each center to have their Valentine’s message printed full-size on a billboard nearby.
So from February 14 until the end of the month, each Westfield center will have a billboard in its neighborhood printed with words of romance and love. Whether it’s a simple “be mine” or a nervous take on “will you marry me?,” each billboard will also encourage romantically-inclined shoppers to Come Discover Westfield New Zealand. How could you say no to a request like that?
