Shore City Teaches the Art of Cake


627cakeartTakapuna’s Shore City recently made great use of a crowd-pleaser of a promotion subject: delicious, delicious cake.

The center launched its Art of Cake Awards on June 20th, bringing in five of Aukland’s hottest cakers to create the best Haute Couture cake they could come up with.

Miss Melicious, Bella Cupcakes, Chocolate Earth, Cake Couture and Sweet Bites Cake all rose to the challenge admirably, each putting a week or more into crafting world-class cakes. They came up with designs that were up to 1.4 meters tall, true works of edible art valued at up to $10,000 each.

TV, print and online media picked up the competition, spreading it across Aukland. The public has moved in to judge the entries, with voting to continue until July 10th. The winner will be announced on July 11. Shoppers can vote with a purchase of $20 or more, and voting brings with it a chance to win a $500 Shore City gift card.

While the competition is left to the masters of the art form, shoppers aren’t being left out of the creative pursuit. Four of the participants in the competition have agreed to spend an afternoon at the center teaching their craft, with free cake craft sessions like Master the Cupcake Bouquet, the Art of Rose Making, and Top Tips on Modelling Chocolate.

Want to see the brilliant results of the cake-making magic? We have more photos available on our Facebook page.


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