Serious Retail Therapy


0402fashion.gifAla Moana Center just finished its Spring Fashion event, and it was a big one. So big, in fact, that the Hawaiian shopping center produced a 43 page event guide to help shoppers get the most out of it.

Each afternoon and evening of the week-long event featured fashion shows, seminars, live music or demonstrations. There were prizes to be won (including five trips to Maui and a trip to Las Vegas), retailer offers to enjoy, and parties to attend. Shoppers who spent over $100 at participating retailers received free tickets to the Lu WOW, a two-hour evening under the stars with cocktails, music, and food prepared by award winning chefs.

For $85, shoppers could pick up their Passport to Luxury. The passport entitled shoppers to luxury treatment, food and drink, and stamps from participating retailers. Those who collected at least six stamps were entered into a raffle for designer goods and decadent experiences. Proceeds from the event went to Hawaii Theatre Center.

Sounds like an irresistable celebration of spring.


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