PREIT and Tanger Plan For Black Friday Bargain Hunters
Black Friday is just a week away, in case you haven’t noticed, and shopping centers are getting ready. PREIT and Tanger are prepared—are you?
This year, PREIT plans to open the doors to nearly all its malls at midnight for the big day.
“Consumers responded enthusiastically to retailers who offered limited-time promotions designed to maximize Black Friday sales at their mall locations in 2011,” said Joseph F. Coradino, CEO of PREIT. “By opening our malls at midnight, PREIT is offering our retailers the opportunity to benefit from significant consumer demand during one of the most critical shopping days of the year.”
To help shoppers on their Black Friday bargain hunting, the company will track deals through the PREIT Malls app on iOS and Android.
Tanger’s getting started even earlier, though not nearly as early as some big box retailers. At 10 p.m., Tanger Outlet Center Tilton will open its doors for its Moonlight Madness Sale.
Tanger hopes to spread the Black Friday joy out as long as possible. Not only will its stores have the usual selection of outstanding deals for the holiday, but it’s also encouraged special offers throughout the weekend, all of which will be tracked online and in the Tanger app. To encourage shoppers to grab the app in advance, Tanger centers have been giving away free holiday compact mirrors to app users during the lead up.
