Place Vertu Hosts Fashion Icon
Place Vertu is looking for shoppers in need of a fashion pick-me-up. The shopping center will host Jean Airoldi as he searches for participants for his Canal Vie show, Airoldi pour une sortie.
The show normally features couples who’ve lost a bit of their spark. Airoldi, a fashion designer, helps them out with a fashion and beauty makeover, but the show also sends them away from their worries and cares on a short getaway to enjoy each others’ company. The show is expanding its reach and is seeking individuals who are in need of a fashion fix and a little getaway, which is what it’ll be looking for at Place Vertu this fall.
The show will be filmed live at the shopping center, and Place Vertu has a lot planned for shoppers who come out. In addition to draws for two live makeovers with hairstylists and make-up artists from Jean Airoldi’s team, and two shopping sessions with Airoldi himself, shoppers can enjoy talks on Fashion and Beauty, followed by a fashion show. There will also be personalized consultations, a Q & A, and autographs and photos with the artists.
Participants can also enter to win a “Little fashion trip to New York” with Jean Airoldi during Fashion Week and a $1,000 shopping spree for a new wardrobe.
