Kingdom Shopping Centre Wants Fitter Shoppers


It’s just about time for New Year’s resolutions to become a wistful memory, something we’ll look back on in December and think “oh, right, I meant to get back to that.”

But it doesn’t have to be that way, and Kingdom Shopping Centre is not going to let shoppers and staff abandon their goals without a fight. The center has launched the Kingdom Weight Challenge, in partnership with NHS Fife, Fife Council, and Fife Sports and Leisure Trust.

The ten-week challenge pushes teams of four to adopt healthier lifestyles. Team members can visit the center on Tuesdays or Thursdays for a weekly weigh-in. The team that loses the most will get an overnight stay at the luxurious Fairmont Spa Resort in St Andrews for themselves and their partners.

The teams won’t be left to muddle through healthy weight loss alone. “We have a team of health professionals including dieticians and fitness instructors to provide expert advice and support for the first three months of the year in the Kingdom Shopping Centre,” says Anna Bulman, Capita Symonds. “Participants will receive a weight loss diet plan, based on healthy eating and the opportunity to take part in a variety of activity sessions based on their level of fitness.”

Shoppers are excited about the challenge. The original limit was 120 teams, but the center had to relax that restriction a bit to allow 135 eager teams of four to sign up.


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