Fall Arrives Fashionably at Stanford Shopping Center


All my favorite things about autumn can be summed up in two words: fall fashions. Boots, sweaters, deep colors—heavenly. Even better? Fashion you can get right off the runway, like those highlighted at Simon Fashion Now.

Last weekend, Stanford Shopping Center hosted the travelling fashion extravaganza, featuring looks for men and women from Macy’s, Bloomingdale’s, Brooks Brothers, Tommy Bahama, White House | Black Market and Nike Running. Shoppers who attended had the pleasure of a weekend full of great fashion events, with a solid foundation of up-to-the-moment fashion shows.

Discerning shoppers took in the Trends and Friends fashion night, with luxury brands on display on the runway and exclusive snacks and drinks from restaurants like The Melt and Pinkberry (the trendiest grilled cheese and frozen yogurt eateries around, respectively). There were, of course, samples, styling and secrets to be found.

Then there was the ultimate fashion battle: Design Wars. Style writer Carolyne Zinko from the San Francisco Chronicle emceed as students from the Art Institute of California — San Francisco brought their talents to bear on unique seasonal styles. The looks were judged by members of the local fashion scene and media.

Finally, shoppers were invited up to the plate for Ready! Set! Style!. Forget mannequins—chosen shoppers had the opportunity to style models from the show, who then took their new fashions up the runway. The audience chose its favorite of the styles from each competition, awarding the winning amateurs hefty Simon gift cards.


Subscribe to our mailing list

* indicates required

Search our sites



  • Subscribe

    Get a complimentary digital issue of Tactics Magazine or Marketing Trendz today!



    Tactics Magazine

    ORDER NOW

    Marketing Trendz

    ORDER NOW
  • 2016 Media Kit




  • Directory