Eastridge Center Takes Teen Vogue Back to School

808btsIt’s time for teens to start thinking about heading back to school, and this Saturday is the day: Teen Vogue’s Back-to-School Saturday.

GGP has teamed up with the publication for the second year running as part of a comprehensive season of BTS celebrations. Dozens of GGP centers are participating, including Eastridge Center.

The celebration is this Saturday. Those who attend will be welcomed with the latest trends, special offers and cool entertainment, including fashion shows, make-overs, special treats for event-goers and more.

Lucky shoppers at participating malls get to enjoy live performances from popular musicians like Hayley Kiyoko, Thomas Fiss, 1GirlNation and Drew Seeley.

Teen Vogue is building Back to School Saturday into something bigger than ever, a cross-media initiative that involves all its assets across print, digital, social, mobile and event marketing.

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