A Cool Ride at Cedar Square

0430snow.gifAs shopping centers struggle to find novel ways to draw in customers, one South African mall has come up with a rather original solution.

Cedar Square has invested in a 50 x 9 meter non-refrigerated ski slope. The slope will be used for lessons and recreation, with skiing, snowboarding and inner-tubing. The slope will also have an adjoining bar, cafe and restaurant.

With a number of US malls testing wave machines, this looks to be a trend toward major attractions. Is your mall building anything to bring in new business?

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