Bullring Selects Official Easter Egg Tester


410chocolateBullring Birmingham retailers have bounty of divinely decadent chocolate Easter eggs on offer, particularly with chocolatiers Thortons and Hotel Chocolat on the premises. But how are shoppers to choose between the £28 Rocky Road to Caramel Egg (pictures) or the £15 Chocolate Fudge Brownie Dessert Egg?

If you can only have one of these delicacies, you probably want to be sure it’s the right one.

So the center is running a competition to find the ultimate chocolate lover to try out the different options available and report back to eager egg shoppers.

Speaking to the Birmingham Mail, general manager Tim Walley explained the impetus behind the contest:

“It’s a much debated topic – which Easter egg is the tastiest? – so we’ve decided to put it to the test. We’re looking for somebody who is passionate about chocolate and is happy to sample a number of different eggs.”

“The lucky reviewer will be invited to taste test at a secret location at Bullring with a list of marking criteria. The results will then be revealed just before Easter weekend.”

The center simply asked interested shoppers to apply via email. The Easter Egg Tester role carries no reward aside from the obvious: getting to devour chocolate for two hours straight on a lovely spring afternoon.


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