Bayfair Center’s Retail Star

0423retail.gifBayfair Center is trialling a new initiative that has a lot of promise. The shopping center is looking for a Retail Star.

Local entrepreneurs have been invited to orientation sessions at the end of this month. As they develop their business plans, they’ll be evaluated by an American Idolesque panel of judges, who will eventually narrow down the selection to the five finalists with the strongest, most creative concepts. The winner will receive free rent for a year, $25,000 in start-up funds, three years’ membership in the local Chamber of Commerce, and tenant improvement to the retail space.

The plan certainly entails some risk for the center, but the rewards could be great. Not only will the winner fill a vacancy (hopefully in time for the Christmas season), but management hopes that the business will bring some variety to the mix of businesses in the shopping center. This could very well be a big win for Bayfair.

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