At Bullring or Silverburn, Shoppers Love Food

facecakeIs the way to your shoppers’ hearts through their stomachs? Shopping centers in the UK are betting on it this summer.

Silverburn knows shoppers Love Food, so that’s what the center is giving them this August. The center has teamed up with about a dozen of its eateries to offer yumaroony deals that last all month. Daily specials for under £4, big discounts of up to 20 percent off bills, and a lot more—just for coming out.

Meanwhile, Bullring has its own Love Food festival ongoing. It’s dressed up its dining district, Spiceal Street, with a Willy Wonka-style garden. Oversized fruit furniture and candies hanging from trees, all accompanying great live music, food specials and more.

The center is also giving a gift to its loyal shoppers: their face on a cake. Shoppers who take the time to upload a photo of their faces and do a little online editing can pick up a free custom cake from the shopping center.

Sounds like a delicious reward.

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