Fareham Center Supports Dementia-Friendly Communities


912farehamFareham Shopping Centre is taking care to ensure some of its most vulnerable locals will be safe within its walls. It has just wholeheartedly backed the pilot scheme for Dementia Friendly High Streets, an initiative of the Hampshire Dementia Action Alliance.

Centre manager Mike Taylor supported the scheme enthusiastically, seeing a host of potential benefits to his center and the community.

“We have been working hard on our customer service element of delivery and when we were approached to get involved in the pilot scheme we could see it worked for us on a number of levels,” he said. “The team at Fareham will continue to provide valuable feedback in terms of identifying as yet unforeseen challenges”.

Center staff has been working with Alliance coordinators and volunteers to learn more about how to keep the center dementia-friendly, and have been encouraging stores to get on board as well.

“If our staff are more aware of dementia it helps our customers to feel more confident when they shop with us and it is an important part of our customer service delivery, we mean it when we say we care about people,” said Taylor.

Representatives from the Dementia Action Alliance are also staffing a kiosk at the center every Monday morning so shoppers with questions can drop in to learn more about dementia-friendly communities.


Written by Nissa on September 11, 2013 – 3:56 pm -
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Posted in Cause Marketing | 1 Comment »

The Mall in Columbia Lets Donors Choose


Now that students are officially back to school, it seems that the BTS festivities are about done. But our responsibility to the children in our community doesn’t end on Labor Day. The Mall in Columbia and more than one hundred other General Growth Properties malls are still hard at work ensuring the schools and teachers in their neighborhoods have the support they need.

From now until October 31, the center is partnering with DonorsChoose.org, a project that lets public school teachers reach out for the supplies and extras their classrooms badly need, and that lets others find the best ways to support local school children.

GGP is putting $300,000 in matching funds when shoppers donate, effectively doubling each shopper’s contribution. And it is a very personal contribution that shoppers are making. On arriving at the DonorsChoose.org website, visitors are presented with projects ranked by need, from the highest poverty areas to the lowest. They can search within their own communities or local schools and find the projects that will make a difference right at home.

“Through our partnership with General Growth Properties, we will reach thousands of people from communities all across the country and encourage them to help teachers who are dedicated to educating kids right in their neighborhood,” said Charles Best, CEO of DonorsChoose.org. “Tens of thousands of students from every corner of America will receive essential educational materials, art supplies, sports equipment and more to improve their learning experience because of the generosity of GGP.”

In October, The Mall in Columbia will hold a Celebrate Schools! event, inviting the community in to learn about local schools and get a taste of the great programs that could use their support. The center is currently reaching out to local schools to bring together art displays, performances and more to show off to families and shoppers alike.

GGP will also be giving away $20,000 to one center that’s nominated by a member of The Club, its loyalty program. The winner will be decided by a draw that will include every eligible, nominated school.


Written by Nissa on September 12, 2012 – 4:48 pm -
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Cresta Celebrates Mandela Day


In case you didn’t observe it, you might be interested to know that yesterday, July 18, was Mandela Day, a day to honor the life of Nelson Mandela and the great work he has done in his 94 years. Cresta Shopping Centre celebrated with its shoppers.

“Madiba’s legacy inspires people from all walks of life, and because of this we would like to create a ‘67 Minute Pledge Wall’,” said Cresta events manager Phiwo Madubela. “Our customers can be part and parcel of the birthday celebrations and make a difference in the lives of those less fortunate.”

The pledge wall spent 67 minutes posted in the center. Shoppers who weren’t able to give a full 67 minutes to charity could donate R10 to help the less fortunate. Then they were invited to outline their hands on the wall and write personal birthday messages to Mandela.


Written by Nissa on July 18, 2012 – 6:19 pm -
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Police Partnership Pays Off


Sometimes supporting a good cause pays dividends. For example, take a look at City Centre Access Point, a privately funded cop shop in Liverpool. City Central BID and St Johns Shopping Centre came together to fund and house the station after a massive cut to both Merseyside Police and the city’s environmental enforcement patrol.

Central City BID has just won an ‘Outstanding work by a BID’ award at the Association of Town Centre Management annual awards thanks to the effort. But the award is hardly the biggest benefit of the shop.

Thanks to a free fit-out by the shopping center and rent paid for by BID businesses, the St Johns Cop Shop has had an opportunity to work wonders. Earlier this year, with just a year of service under its belt, the station reported the following:

  • a 20% drop in violent crime
  • a 13% drop in vehicle crime
  • a 12% drop in criminal damage

“The initiative came about through our relationship with the City Centre Police team and our partnership with the City Central BID team. The three organisations worked and invested hard to bring this idea to fruition to deliver an exceptional public service for the City Centre,” said Ian Ward, centre director at St Johns.

“The Cop Shop is a huge benefit to St Johns, providing a visible police presence and going a long way to make Liverpool one of the safest and friendliest cities to visit.”


Written by Nissa on July 11, 2012 – 3:51 pm -
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Lakeside Helps Youngsters Create


Creative arts charity Create just wrapped up a fantastic project, one that sought to foster Olympic spirit in young carers at Crossroads Brentwood and young people with disabilities at Crossroads Havering.

The project was sound:images, and it was funded by Capital Shopping Centers. It aimed to break down barriers, encourage shared experiences and understanding, and help youngsters develop their teamwork and leadership skills. Along with the young people from Crossroads it has also brought together young people from The Ockendon Academy with young people with disabilities from Beacon Hill School, a school for children and young people with severe and profound learning difficulties.

The project had two phases. In the first, Create’s professional artists worked alongside volunteers from Capital Shopping Centres to deliver six full-day creative art workshops to the youngers from Crossroads. They created Olympic sports banners with all kinds of art techniques, including printing, jewellery making, collage and painting. The banners have been hung in the food court at Lakeside Shopping Centre.

Lakeside volunteers then worked with Create with music workshops for pupils from the Ockendon Academy. The students went on to compose original music with students from Beacon Hill School. The music was inspired by the work on the banners, and the students explored sounds and rhythms and created their own original music using all sorts of instruments from around the world.

At the end of the project, Lakeside hosted two big, public performances by its participants. They played their original music at Lakeside and showed off their banners, cheered on by their family and friends, members of the public and many important local figures.


Written by Nissa on June 27, 2012 – 4:02 pm -
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