Retail Applications: FastMall

Want to help shoppers find their way around your mall? Consider checking in to FastMall.

FastMall is an iPhone application that’s focused on getting shoppers where they’re going — fast. Using GPS locations and some nice mapping software, the application can help shoppers find exactly what they’re looking for. Need a bathroom, quickly? Shake the app and it brings up the map location of the nearest toilet. But shoppers can also find food, find stores, find deals, and find their cars. And if they want to be social, they can check in at the shops they’re visiting on FastMall, Facebook or Twitter.

Offering deals is a nice selling point for retailers at your shopping center. Much like competitor Point Inside, who we’ve covered in the past, retailers can list time limited sales and offers in the app. Click on the deal, get a coupon. A number of retailers use the application to push newsletter signups, and you could too. You can find out more at the FastMall website.

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