Asbury Park App Gives Visitors What They Need

Have you put any more thought into your shopping center’s mobile app? We’ve looked at a few different options, from shopping center specific to multi-mall map apps. Here’s another fun one.

Madison Marquette recently put together a great iPhone app for Asbury Park, its high profile retail mixed-use destination along the New Jersey coast. As a mixed-use destination, Asbury Park has its own challenges for app development. Concerts and dining out are as relevant as shop listings, and Madison Marquette did a great job of presenting that.

Positioning Asbury Park as a destination, the developer is using the app to feature the items that might draw in shoppers near and far. The app lists shops, dining spots, nightclubs, concerts and events. News and social media connections are also made. But to get people out to the shore in the first place, the app offers an up-to-date surf and weather report. It’s the perfect app for someone planning a day at the New Jersey coast.

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