ICSC Digs Into Pinterest


We’ve been chatting about Pinterest quite a bit lately, as it seems to be something of a holy grail for retail marketers: a hugely successful social network that drives traffic and purchases at near-unprecedented rates. Sounds pretty good to us.

But is it? The International Council of Shopping Centers has a webinar coming up to address that very subject. Presenter Jen Augustyn will spend an hour on Wednesday, July 25th discussing the ups and downs of the service with ICSC members and non-members alike.

Here’s the pitch:

“With many new social media ideas and fads being formed, this webinar will discuss how the increasingly popular social bookmarking site, Pinterest, works and how it is driving traffic for retailers and shopping centers alike. Join us for this webinar to learn how Pinterest can work in your social media toolkit.”

Interested? We certainly are. You can register and learn more right here.


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