Finalists Announced for Solal Marketing Awards


The International Council of Shopping Centers has just announced the finalists for the 2012 Solal Awards, and it looks like many of our readers deserve congratulations. The Solal Awards recognize outstanding marketing campaigns from Europe and South Africa.

There are a few very familiar faces in this year’s finalists. We’ve covered a few on Shopping Center Weekly, including Angry Birds Live at The Chantry Centre and Meadowhall’s Toy Tester campaign, as well as Cavendish Square’s Royal Winter. Then there’s Istanbul’s Kanyon, a finalist 11 times over between a mix of categories and campaigns. But all of the finalists deserve a big round of applause, don’t they? If you’re responsible for any of these campaigns, make sure to pat yourself on the backā€”then start sending us your press releases.

The 2012 Solal Marketing Awards will be presented at the European Marketing Conference in Budapest, Hungary on June 7 2012. We’ll highlight the winners and bring you more information on their campaigns in the June 2012 Edition of Tactics Magazine, so stay tuned for more.


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