2011 Purple Apple Marketing Awards: Call for Entries


British marketers: It’s time to start preparing your entries for the BCSC’s 2011 Purple Apple Marketing Awards.

There have been a few changes to the 2011 entry process, so take a look here to work your way through the process. Some of this year’s changes include a shorter entry form, new weighting to reflect the importance of the Creativity and Results criteria, opportunities for feedback, new judges, a new presenter, and a short list of finalists to be announced in March.

As with any industry awards, if your marketing activity has been covered in Shopping Center Weekly and you need assistance locating or copying the article for supporting material as part of your entry, let us know and we’ll be happy to help.

If you’re not sure if your entry is sufficient to make the cut, the BCSC is hosting a series of Rolling Apple workshops in January. You’ll want to book your place in them by 7 January, here. The closing date for all entries is 18 February.


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