INDUSTRY HEADLINES


Rewards that reward

Wall Street Journal, USA

Most customer-loyalty programs don’t boost market share. Here’s how to improve the odds. Used by businesses for more than 25 years, loyalty programs aim to entice consumers to make repeat purchases by offering them rewards — things like discounts on future purchases or points toward free airline tickets …

Crossgates Shopping Centre: Truancy team on patrol

Cross Gates Today, UK

Children who skip school classes are being targeted by a new anti-truancy team who were out on patrol at Crossgates Shopping Centre. The squad of police officers and Education Leeds youth workers are aiming to improve attendance rates of schools while tackling criminal behaviour …

Chadstone Shopping Centre drink promo sparks anger

The Herald Sun, AU

Chadstone Shopping Centre is under fire for handing out free alcopops at a discount shopping night last week. Vodka Cruisers were given to customers at the Spring VIP Shopping and Fashion Party, which ran until 10pm on Wednesday. The drinks were given away from 5pm at the event, which was open to all shoppers …



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