Red Nose Day is coming up

0226nose.gifCause Marketing: Cause Marketing is the art of combining your commercial brand with a non-profit issue. Cause marketing campaigns have years of history and range from relatively superficial tactical partnerships, to long-term, strategic alliances that penetrate deeply into business and nonprofit organizations.

Red Nose Day 09 is nearly here.  Leading up to March 13, people across the UK are being asked to Do Something Funny For Money. The fundraising events support Comic Relief, a charity that funds projects across the UK and Africa. The projects they fund address issues including domestic violence, mental health, HIV and AIDS, and many more.

Braehead Shopping Centre is taking part by turning the its 40-metre high observation wheel bright red. The iconic wheel can be seen for miles, and the makeover brings a lot of attention for Red Nose Day.

Is your shopping centre planning anything for Red Nose Day? Email us, or leave a comment to let us know.

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