Bramalea City Centre is Young at Art
Cause Marketing: Cause Marketing is the art of combining your commercial brand with a non-profit issue. Cause marketing campaigns have years of history and range from relatively superficial tactical partnerships, to long-term, strategic alliances that penetrate deeply into business and nonprofit organizations.
Bramalea City Centre is supporting young, local artists with a great initiative.
For a six month period, the shopping center is dedicating retail space to Young at Art, a gallery that features the work of promising young artists from local high schools. Each month, the gallery space exhibits works from three local schools, which all receive a $1000 bursary toward their art programs.
The shopping center’s website also features videos of the gallery space, artists and art.